Getting started with Formline
Everything you need to go from account to active coaching, for you and your clients.
Your first 30 minutes
Follow this sequence and you'll have a client logging their first session before the end of today.
Add to your home screen
Formline is a progressive web app. Add it to your home screen and it opens like a native app: full screen, no browser bar, direct from your home screen.
iPhone and iPad (Safari)
Android (Chrome)
Client management
Your Clients page is your coaching command centre. Every client's compliance, activity, and status is visible at a glance.
The dashboard alert strip
At the top of your dashboard, four alert types surface automatically: unanswered messages, client inactivity, low compliance, and programmes nearing their end. Each alert has a dismiss and pause option. Pausing stops alerts for that client for a set period without dismissing them permanently.
Client detail page
Tap any client to open their detail page. Seven tabs give you the full picture:
- Overview: compliance scores, active programme, habits, health screening status, and forms
- Progress: photos, personal records, body measurements, and charts
- History: full session log with performance data
- Programme: current and past programme assignments
- Schedule: calendar view of their sessions
- Notes: your private coaching notes on this client
- Check-ins: weekly check-in responses and habit compliance
Pending Actions
The Actions item in your sidebar is your to-do list. It surfaces things that need your response: post-session reviews with overload suggestions, PAR-Q responses to acknowledge, and any other items requiring a decision. The badge count updates in real time.
Programme builder
Build structured training programmes and assign them to clients. Programmes contain sessions; sessions contain exercises.
Building a programme
Useful features
- Supersets and circuits: group exercises together for paired or circuit training
- Time-based exercises: set Hold (timed holds) or AMRAP (reps in a time window) modes
- Session notes: add a note to a session that your client sees before they start
- Previous performance: while building, you can see what a client lifted last time for each exercise
- Video links: attach a YouTube demo link to any exercise
Messaging and auto-messages
1:1 messaging with every client, plus automated messages that send themselves.
1:1 messaging
Standard text messaging with a few additions worth knowing about:
- Voice notes: record a voice note directly in the composer. Your client sees the waveform and can scrub, replay, and adjust playback speed. More efficient than typing for technique corrections.
- Context cards: reference a specific session or PR in a message. The card shows the relevant data inline in the thread.
- Templates: save messages you send often and send them with one tap.
Auto-messages
Set messages to send automatically based on client behaviour. Seven trigger types:
| Trigger | When it sends |
|---|---|
| Session completed | After the client logs a session |
| Personal record | When the client sets a new PR |
| Inactivity | When a client goes quiet relative to their usual cadence |
| Programme ending | When a client's programme is nearing completion |
| Check-in submitted | When a client completes their weekly check-in |
| Intake form completed | When a client submits a form you assigned |
| Milestone | At session count milestones (10th session, 25th, etc.) |
Auto-messages appear as regular messages from you. Clients cannot tell they were automated. You can customise the message content per client from their Overview tab.
Check-ins and habits
Weekly check-ins
Every client receives a weekly check-in prompt on a day you choose (default: Sunday). The standard check-in captures mood and energy. You can add custom questions to ask about sleep, soreness, nutrition, or anything else relevant to how you coach. Responses appear in the client's Check-ins tab.
Habits
Assign daily or weekly habits to clients: "Drink 2L water", "Hit daily protein target", "Sleep before midnight". Clients log these from their Habits tab. You can see their compliance and streak from the client's Overview tab. Habits are a lightweight engagement layer between sessions and keep the coaching relationship active on rest days.
Profile and certifications
Your profile
Your profile is what your clients see when they tap "About [your name]" in their settings. It shows your photo, bio, specialisms, and certifications. Keep it current. It's your professional face inside the product.
Add your social links (Instagram, TikTok, LinkedIn, X) in Settings, then Profile. These appear as icon links on your public profile. You can preview exactly what your clients see by tapping "Preview my profile" in your settings.
Certifications and verified badge
Submit your certifications in Settings, then Certifications. You'll need your certification body, certification name, and credential ID (the ID that appears on the body's public directory). Once submitted, it goes into a verification queue and is checked against the certification body's directory.
Once verified, you receive a Verified Trainer badge. This badge appears on your profile, your Q&A answers in the marketplace, and your peer review contributions, and gives your votes a 1.5x weighting in the peer review system.
Expiry
Certifications expire automatically on their expiry date. You'll receive reminders at 30 days and 7 days before expiry. Submit your renewed credential early. Your verified status is retained while a renewal is pending review.
Billing
Direct client billing
Charge your clients directly through Formline using Stripe. Go to the Billing item in your sidebar to set it up. Once your Stripe account is connected, you can configure billing per client from their Overview tab:
- Monthly subscription: recurring charge on a set date each month
- Session packages: charge for a block of sessions upfront
Payment links can be sent via Formline message, email, or copied to share however you prefer. You'll see payment status on the client's Overview tab.
Founding cohort
As a founding trainer, your Formline subscription is free for life in exchange for your honest feedback. The platform fee on client billing is also waived during the founding period.